No Escape from Ads?
Watching TV, it seems like there is a commercial every 5 minutes. On your PC, it’s hard to escape the pop-ups. By comparison, your mobile device is sort of an escape from Ad-madness – but maybe not...
View ArticleYou Can’t Hide from These Deals!
Heard of location-based marketing? It’s been around for a few years, and it’s growing. And a 400 pound gorilla just entered the game! Basically (very), in location-based marketing you sign up with a...
View ArticleThe Sound of Savings
You won’t hear it with the human ear, but the next time you are in a big chain store, Shopkick may be calling out your name! According to a recent article at Forbes.com, Shopkick is a location-based...
View ArticleSteve Jobs Passes the Torch
Steve Jobs will be remembered as the Edison of mobile: his numerous Apple products have impacted the work, home and play lives of hundreds of millions of consumers worldwide. …MobileMarketer.com...
View ArticleGetting Craft-y with Mobile Coupons
all I need now is a KNITTING app! It makes sense for a certain type of retailer to keep their brick-and-mortar stores healthy, even as they make a big push into mobile retail. Michaels craft store is...
View ArticleMobile Consumption by the Numbers
Yahoo has recently conducted a big study on the numbers and ways we are using our smartphones for entertainment, specifically how much time we watch mobile video. Check it out! How many of us are using...
View ArticleRetailers Pushing Social Media for the Holidays
Looks like Facebook is about to have its biggest Holiday season ever, with more retailers jumping into Social Media marketing, and existing marketers pushing even harder than before. And Facebook fans...
View ArticleApp-y Holidays at the Mall!
In this tough economy, consumers are laser-focused on finding ways to stretch their budgets, and their best tool may be in their pockets. There are a number of smartphone applications that can help you...
View ArticleMobile Facebook Growing Pains
Just how big is Facebook? As a private company it hasn’t been easy to pin that down. Now that Facebook is going public, they have released some statistics like this: In December 2011, Facebook had more...
View ArticleRetail Stores Adapt for the Future
I just read an article entitled “Mobile Increasingly the Only Tool Used in Purchasing Decisions”, which stated that mobile is increasingly the only tool used in purchasing decisions. And I thought,...
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